Visit to Studio Sandra Biondi, final project

Back in December 2014 I did a residency at Studio Sandra Biondi in Bahia Blanca, Argentina. After 3 days of drawing, laughing, cooking, eating and drinking we completed our first ever collaboration: a small run of prints titled Hola amigo.


Making of Hola Amigo from Beto Jet-O on Vimeo.

SanBio runs Studio Sandra Biondi and she is passionate about calligraphy and typography. It was great getting to finally work together!
As a side effect to my visit we ended up having an amazing Sketchparty, of which I should be bloggin soon ;-)
Check out SanBio's amazing work HERE 
and a playlist with the music used in the video below

Copy 12/13 - Most copies were printed in different types of paper

Go for Gold! - Befriending Scheme's new campaign

The 2012 Olympics are almost here and Shetland Befriending Scheme has chosen the eternal flame to promote their recruitment campaign. When I received the briefing to start the design process, there was a tiny note saying "fire writing?" as to suggesting that this could be a possibility. Never did I think I would be able to follow that road (crazy! I know, fire fonts, I'll never get that right) and looking back to the design process, all early sketches have the motto in some sort of bold-classic font away from the torch. To help me thumbnail and explore colours I used for the first time Paper by FiftyThree App. The app is a very basic notebook with simple tools for drawing and taking notes, this helped me focus on working ideas instead of wasting time drawing a detailed final image.
A few images from the process and the final image below.

First doodles

Exploring colours - Orange/Black/White

Flame writing? Too complicated

Developing the idea

Free hand try, the breakthrough

Finding my feet

Exploring poster layout

Process comparison

Poster final version

The final image - Nice fire typography!

Album covers reimagined; Spinetta mini-tribute

A self initiated project continuing from the Handmade Design Class 2011 with Jono Sandilands. Started with some potato prints and eventually turned into reworking some album covers. At the time I chose some of Luis Alberto Spinetta's albums and halfway thru the process news broke that he had contracted cancer and early this year he passed away. The two album covers I reimagined are Artaud -1973- and Alma de diamante (Diamond soul) -1980- You can check them out in Spotify by clicking here Artaud and Alma de diamante and in fact if you have Spotify I recomend you give Spinetta's extensive discography a try

Playing with food - Potato diamond stamps

Test potato print

Playing with sissors - Alma de diamante, process

Alma de diamante, Spinetta Jade - 1980

Artaud, Pescado Rabioso - 1973