Go for Gold! - Befriending Scheme's new campaign

The 2012 Olympics are almost here and Shetland Befriending Scheme has chosen the eternal flame to promote their recruitment campaign. When I received the briefing to start the design process, there was a tiny note saying "fire writing?" as to suggesting that this could be a possibility. Never did I think I would be able to follow that road (crazy! I know, fire fonts, I'll never get that right) and looking back to the design process, all early sketches have the motto in some sort of bold-classic font away from the torch. To help me thumbnail and explore colours I used for the first time Paper by FiftyThree App. The app is a very basic notebook with simple tools for drawing and taking notes, this helped me focus on working ideas instead of wasting time drawing a detailed final image.
A few images from the process and the final image below.

First doodles

Exploring colours - Orange/Black/White

Flame writing? Too complicated

Developing the idea

Free hand try, the breakthrough

Finding my feet

Exploring poster layout

Process comparison

Poster final version

The final image - Nice fire typography!

Album covers reimagined; Spinetta mini-tribute

A self initiated project continuing from the Handmade Design Class 2011 with Jono Sandilands. Started with some potato prints and eventually turned into reworking some album covers. At the time I chose some of Luis Alberto Spinetta's albums and halfway thru the process news broke that he had contracted cancer and early this year he passed away. The two album covers I reimagined are Artaud -1973- and Alma de diamante (Diamond soul) -1980- You can check them out in Spotify by clicking here Artaud and Alma de diamante and in fact if you have Spotify I recomend you give Spinetta's extensive discography a try

Playing with food - Potato diamond stamps

Test potato print

Playing with sissors - Alma de diamante, process

Alma de diamante, Spinetta Jade - 1980

Artaud, Pescado Rabioso - 1973

If you go along Bonhoga today

Today is the first day of a fantastic new exhibition at Bonhoga Gallery, the 60's photographs of local legend Dennis Coutts. I was along last night for the opening and couldn't help buying one of the hand printed masterpieces, a sign of age me thinks. I also need to blog that downstairs at the cafe you'll be able to enjoy and satisfy your retails needs with the last stop of the travelling exhib "Brushes - Bloomer & Beto". You can read about it in previous entries of this blog. The art was all created on an iPod touch just like some of David Hockney's pieces on his latest show A bigger picture.

This year I will ... - New befriending poster and freebies!

Happy 2012 there!
Back to work and to kick off the year another collaboration with Shetland Befriending Scheme. This new promotional material it's aimed at capturing those great post festive aspirations by hinting ways to achieve them elusive new year resolutions. Below you can download the poster in wallpaper format for iPod/iPhone and iPad versions!
Enjoy!

iPhone/iPod version - Click on image to download

iPad version - Click on image to download